Mobile

Smartphones Get Cheaper

Friday, October 22nd, 2010

Over the past few weeks my RSS feeds have been slamming me with news on the mobile marketplace. The last article posted below by CNN talks about the influx of less expensive smartphones pushed to the market by companies like LG. How this relates to the web development world is fairly simple.  Intelligent type phones that allow users to connect to the Internet for key information will require companies to create more intelligent mobile websites to serve up this information.  No matter the business size, small, medium and large sized companies will all need to develop solutions to meet this growing demand.  Is your online channel mobile-ready? (more…)


Is Your Website Mobile Ready?

Friday, October 22nd, 2010

I recently read an article on CNN about how smartphone users find less reasons to turn on their TVs and Computers now that they have an iPhone or Android type device. So if smartphone users primarily reach for their phone to communicate and access the majority of information, than what does it mean for your current web initiatives?

Is your website or online marketing channel mobile friendly? After all, serving up a poor experience to these users could hurt conversion rates.   As web competition continues to grow small and medium sized businesses will need to create a strategy to capture and engage this new mobile market. (more…)